Benjamin Chun Yin LAU

At first, my concept was an exhibition hall focusing on the yoga experience. According to different yoga movements, visitors used electronic screens to show visitors unfamiliar with yoga. But after in-depth discussion, it is necessary to set the customers/visitors to be male, and then add The brand of Lululemon makes the whole exhibition more prominent and professional because my goal is to bring yoga to different people. The rate of men learning yoga is meager, and there are some traditional concepts, so my country hopes that this exhibition can give More male clients know about yoga.

First of all, I want to explain the history of the brand and related information about yoga at the entrance, so I designed a curved wall made of environmentally friendly plastic/recycled wood , plus different plants to set off Lululemon It is environmental protection and sports-related brand. I want to use suspension skills and projection modes to display related exhibits in the exhibition area where the history is placed. The aliens make some more accurate and noble future feelings. For example , I want to design a The area of electronic technology to show the relationship between Lululemon and yoga clothes and what materials and technologies are used to create different yoga clothes, especially sports clothes for male customers.